souroti

bOTTLED WATER SUPPLIER

static posts

Souroti’s social media presence was centered around designing Instagram feeds, stories, and TikToks that captured the brand's new playful and vibrant identity. The visual aesthetic was bold and eye-catching, with a strong focus on the product—the bottle or can—always taking center stage.

One of the highlights of this project was creating motion videos, which became one of the cornerstones of the campaign. These dynamic animations were designed to captivate attention, particularly resonating with younger audiences.

Among these, a standout series explored the history the product, presented through stop-motion-style animations combined with a handcrafted arts-and-crafts aesthetic. This unique approach brought a sense of charm to the brand, helping to connect with its audience in an engaging and memorable way.

This project was created as part of my role at InYourCity.

motion videos